Bringing Together an Agency and a Chief Marketing Officer

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Laura has been helping companies and leaders clarify their purpose and tell their stories with authenticity for over twenty years. Known for her candor, Laura is fiercely passionate and relishes the process of solving complex business problems. She has a keen understanding of how organizations function and has a track record of transformational changes at every level within an organization. Over her career, she has helped companies and leaders develop their strategies, clarify their brands, grow their market positions and launch new products.

 

She brings both consulting and high-level corporate perspectives, having served as a consultant at Microsoft, Juno Therapeutics, Seattle Children's, SAP-Concur, Providence St. Joseph Health Premera, Northwest Hospital, PATH and others. She was Point B's first CMO and lead the company through many strategic brand efforts, secured numerous awards and helped grow the company. She has cultivated her leadership skills and has a honed understanding of how to get things done within an organization. She has worked across numerous industries, including healthcare, life sciences, technology and consumer-based products.

 

For years, Laura has helped key leaders develop their own personal brands as a natural byproduct of her high-visibility brand development and execution for companies. She now works closely with accomplished individuals to develop and amplify their personal brands and career stories.

 

Laura’s passion for brand-driven storytelling has helped companies and individuals win numerous awards and garner high-value P.R. placement (including Wall Street Journal and Inc.). She has spoken on the topic of brand and culture in many venues.

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She is a native New Yorker, lives in Seattle with her husband and her two daughters. 

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